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| LEADER |
00000cam a2200000 7i4500 |
| 001 |
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| 008 |
071219s2005 enka b 001 0 eng |
| 020 |
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|a 0199267529
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| 020 |
|
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|a 9780199267521
|
| 090 |
0 |
0 |
|a HD62.4
|b .L44 2005
|
| 100 |
1 |
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|a Lee, Kiefer
|e author
|
| 245 |
1 |
0 |
|a Global marketing management
|b changes, challenges and new trategies
|c Kiefer Lee, Steve Carter
|
| 260 |
|
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|a Oxford
|b Oxford University Press
|c 2005
|
| 300 |
|
|
|a xxxi, 582 p.
|b col. ill.
|c 25 cm
|
| 650 |
|
0 |
|a International business enterprises
|x Management
|
| 650 |
|
0 |
|a Strategic planning
|
| 700 |
1 |
|
|a Carter, S.
|q (Steve)
|e author
|
| 999 |
|
|
|a 1000113836
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|