Marketing research

Bibliographic Details
Main Authors:	Parasuraman, A. (Author), Grewal, Dhruv (Author), Krishnan, R. , 1952- (Author)
Format:	Book
Published:	Boston : Houghton Mifflin Co. , c2007
Edition:	2nd ed
Subjects:	Marketing research

Marketing research by Parasuraman, A.

Published 1991

Published 1986