Global marketing

Bibliographic Details
Main Authors: Gillespie, Kate (Author), Hennessey, Hubert D. (Author), Jeannet, Jean-Pierre (Author)
Format: Book
Published: Boston : Houghton Mifflin Co. , c2007
Edition:2nd ed
Subjects:
Online Access:Table of contents

MARC

LEADER 00000cam a2200000 7i4500
001 0000053008
005 20081115093000.0
008 081115s2007 mau eng
020 |a 0618659536 (main student text) 
020 |a 9780618659531 
090 0 0 |a HF1416   |b .G54 2007 
100 1 |a Gillespie, Kate ,   |e author 
245 1 0 |a Global marketing   |c Kate Gillespie, Jean-Pierre Jeannett, H. David Hennessey 
250 |a 2nd ed 
260 |a Boston :   |b Houghton Mifflin Co. ,   |c c2007 
300 |a xviii, 618 p. :   |b ill. ;   |c 26 cm. 
504 |a Includes bibliographical references and indexes 
650 0 |a Export marketing 
650 0 |a Export marketing   |x Management 
700 1 |a Hennessey, Hubert D. ,   |e author 
700 1 |a Jeannet, Jean-Pierre ,   |e author 
856 4 1 |3 Table of contents   |u http://www.loc.gov/catdir/toc/fy0606/2005936529.html 
999 |a 1000114002   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus