http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
entrepreneurship and innovation : concepts, contexts and commercialization
1. What is enterprise and where do we find it? -- 2. What enterpreneurs are like, and what do they do -- 3. Innovation and its management -- 4. Learning, decision-making and leadership -- 5. The personal enterprise environment -- 6. The enterprise environment and the entrepreneurial response -- 7. The social, public and not-for-profit context -- 8. Multicultural entrepreneurship -- 9. Opportunity identification and solution development -- 10. Enterprise planning and risk management -- 11. Getting started: creating the organization, obtaining resources and reaching break-even -- 12. Enterprise strategies and fast growth
Includes bibliographical references and index