Enterprise : entrepreneurship and innovation :

Bibliographic Details
Main Authors: Lowe, Robin , 1945- (Author), Marriott, Sue (Author)
Format: Book
Language:English
Published: OxfordbButterworth-Heinemann , 2006
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000052517
005 20221226093000.0
008 080525s2006 enk eng
020 |a 0750669209 
020 |a 9780750669207 
090 0 0 |a HD62.5   |b .L69 2006 
100 1 |a Lowe, Robin ,   |d 1945- ,   |e author 
245 1 0 |a Enterprise :   |b entrepreneurship and innovation :   |b concepts, contexts and commercialization   |c Robin Lowe and Sue Marriott 
260 |a OxfordbButterworth-Heinemann ,   |c 2006 
300 |a xxv, 444 p. :   |b ill. ;   |c 25 cm. 
504 |a Includes bibliographical references and index 
505 0 |a 1. What is enterprise and where do we find it? -- 2. What enterpreneurs are like, and what do they do -- 3. Innovation and its management -- 4. Learning, decision-making and leadership -- 5. The personal enterprise environment -- 6. The enterprise environment and the entrepreneurial response -- 7. The social, public and not-for-profit context -- 8. Multicultural entrepreneurship -- 9. Opportunity identification and solution development -- 10. Enterprise planning and risk management -- 11. Getting started: creating the organization, obtaining resources and reaching break-even -- 12. Enterprise strategies and fast growth 
650 0 |a Entrepreneurship 
700 1 |a Marriott, Sue ,   |e author 
999 |a 1000113305   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus