Value-driven channel strategy : extending the lean approach

Bibliographic Details
Main Authors: Reidenbach, R. Eric (Author), Goeke, Reginald W. (Author)
Format: Book
Language:English
Published: Milwaukee : ASQ Quality Press , c2006
Subjects:

MARC

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090 0 0 |a HD30.28   |b .R4194 2006 
100 1 |a Reidenbach, R. Eric ,   |e author 
245 1 0 |a Value-driven channel strategy :   |b extending the lean approach   |c R. Eric Reidenbach, Reginald W. Goeke 
260 2 |a Milwaukee :   |b ASQ Quality Press ,   |c c2006 
300 |a xv, 171 p. :   |b ill. ;   |c 24 cm. 
504 |a Includes bibliographical references (p. 163) and index 
650 0 |a Strategic planning 
650 0 |a Value 
700 1 |a Goeke, Reginald W. ,   |e author 
999 |a 1000110789   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus