Internet marketing integrating online and offline strategies
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
McGraw-Hill Irwin
c2003
|
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000049981 | ||
| 008 | 060522s2003 mau eng | ||
| 020 | |a 0072827033 | ||
| 090 | 0 | 0 | |a HF5415.1265 |b .R6185 2003 |
| 100 | 1 | |a Roberts, Mary Lou |e author | |
| 245 | 1 | 0 | |a Internet marketing |b integrating online and offline strategies |c Mary Lou Roberts |
| 260 | 2 | |a New York |b McGraw-Hill Irwin |c c2003 | |
| 300 | |a xix, 471 p. |b ill. (some col.) |c 26 cm | ||
| 650 | 0 | |a Internet marketing | |
| 999 | |a 1000106570 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||