Strategic management : text and cases

Bibliographic Details
Main Authors: Dess, Gregory G. (Author), Eisner, Alan B. (Author), Lumpkin, G. T. (Author)
Format: Book
Language:English
Published: Boston : McGraw-Hill/Irwin , 2006
Edition:2nd ed
Subjects:
Table of Contents:
  • Pt 1. Strategic analysis
  • Pt 2. Strategic formulation
  • Pt 3. Strategic implementation
  • Pt 4. Case analysis