Marketing management
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Upper Saddle River, NJ
Prentice Hall
c2003
|
| Edition: | 11th ed |
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000049497 | ||
| 008 | 051219s2003 | ||
| 020 | |a 0130336297 | ||
| 090 | 0 | 0 | |a HF5415.13 |b .K64 2003 |
| 100 | 0 | |a Kotler, Philip |e author | |
| 245 | 1 | 0 | |a Marketing management |c Philip Kotler |
| 250 | |a 11th ed | ||
| 260 | 2 | |a Upper Saddle River, NJ |b Prentice Hall |c c2003 | |
| 300 | |a xxix, 706 p. |b col. ill. |c 26 cm | ||
| 650 | 0 | |a Marketing |x Management | |
| 999 | |a 1000104697 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||