Marketing mistakes and successes

QR Code

Marketing mistakes and successes

Bibliographic Details
Main Author:	Hartley, Robert F. (Author)
Format:	Book
Published:	Hoboken, NJ : John Wiley & Sons , 2004
Edition:	9th ed
Subjects:	Marketing > United States > Case studies

Similar Items

Marketing mistakes
by: Hartley, Sue E.
Published: (1995)

Management mistakes and successes
by: Hartley, Robert F. 1927-
Published: (2005)

Marketing strategy and plans
by: Luck, David Johnston, et al.
Published: (1985)

Cases and classics in marketing management
by: Gaedeke, Ralph M., et al.
Published: (1986)

The McGraw-Hill 36-hour marketing course
by: Seglin, Jeffrey L. 1956-
Published: (1990)

Marketing for nonprofit organizations
by: Kotler, Philip
Published: (1982)

Strategic marketing
by: Cady, John F., et al.
Published: (1986)

Strategic marketing for nonprofit organizations
by: Kotler, Philip, et al.
Published: (1987)

Marketing in action readings and cases
by: Cravens, David W., et al.
Published: (1986)

Problems in marketing
by: Corey, E. Raymond, et al.
Published: (1981)

Fundamentals of marketing
by: Stanton, William J.
Published: (1981)

Fundamentals of marketing
by: Stanton, William J.
Published: (1984)

Essentials of marketing : text and cases
by: Lancaster, Geoff, et al.
Published: (1999)

Decisions in marketing : cases and text
by: Ring, Lawrence J.
Published: (1984)

Cases in marketing
by: Still, Richard Ralph 1921, et al.
Published: (1985)

Marketing cases
by: Ferrell, O. C., et al.
Published: (1987)

Strategic marketing problems cases and comments
by: Kerin, Roger A., et al.
Published: (1987)

Strategic marketing problems cases and comments
by: Kerin, Roger A., et al.
Published: (1998)

Marketing research text with cases
by: Barker, Raymond F.
Published: (1983)

Contemporary marketing plus video case studies
by: Boone, Louis E., et al.
Published: (1995)

Strategic marketing management cases
by: Cravens, David W., et al.
Published: (1996)

Business analysis for marketing managers
by: Rogers, L. A.
Published: (1978)

Marketing research text and cases
by: Boyd, Harper W., et al.
Published: (1981)

Marketing research text and cases
by: Boyd, Harper W., et al.
Published: (1991)

Marketing research text and cases
by: Boyd, Harper W., et al.
Published: (1977)

Cases in marketing management
by: Bernhardt, Kenneth L. 1944-, et al.
Published: (1985)

Principles and practice of marketing
by: Jobber, David 1947-
Published: (2004)

Strategic market planning problems and analytical approaches
by: Abell, Derek F. 1938-, et al.
Published: (1979)

Marketing : principles & perspectives
by: Bearden, William O. , 1945-, et al.
Published: (2001)

Marketing management
by: Czinkota, Michael R., et al.
Published: (2001)

Marketing management
by: Peter, J. Paul, et al.
Published: (1986)

Marketing strategy
by: Ferrell, O. C., et al.
Published: (2011)

Consumer behavior building marketing strategy
by: Hawkins, Del I., et al.
Published: (1997)

Consumer behavior building marketing strategy
by: Hawkins, Del I., et al.
Published: (2001)

Consumer behavior building marketing strategy
by: Hawkins, Del I., et al.
Published: (2007)

Consumer behavior building marketing strategy
by: Hawkins, Del I., et al.

Strategic marketing
by: Cravens, David W., et al.
Published: (2006)

Cases in marketing management and strategy an Asia-Pacific perspective
by: Quelch, John A.
Published: (1996)

Marketing management knowledge and skills
by: Peter, J. Paul, et al.
Published: (2007)

The Asian marketing casebook
by: Capon, Neol 1937-, et al.
Published: (1999)