Marketing an introduction
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
London
McGraw-Hill Education
c2004
|
| Subjects: |
MARC
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| 001 | 0000048768 | ||
| 008 | 050529s2004 | ||
| 020 | |a 0077098765 | ||
| 090 | 0 | 0 | |a HF5415 |b .M28 2004 |
| 100 | 0 | |a Masterson, Rosalind |e author | |
| 245 | 1 | 0 | |a Marketing |b an introduction |c Rosalind Masterson, David Pickton |
| 260 | 2 | |a London |b McGraw-Hill Education |c c2004 | |
| 300 | |a xix, 444 p. |b ill. |c 26 cm | ||
| 650 | 0 | |a Marketing | |
| 650 | 0 | |a Marketing |x Management | |
| 700 | 1 | |a Pickton, David |e author | |
| 999 | |a 1000101883 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||