Strategic management : competitiveness and globalization
Integrates the traditional industrial organizational model of strategic management with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage
| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Mason, Ohio :
Thomson/South-Western ,
c2005
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| Edition: | 6th ed |
| Subjects: |
| Summary: | Integrates the traditional industrial organizational model of strategic management with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage |
|---|---|
| Physical Description: | xxx, 512 p. : ill. ; 25 cm. 1 CD-ROM (4 3/4 in.) |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0324224001 0324227132 (international student edition) 0324275285 (includes text, info trac, and student CD) 0324275293 0324275323 9780324224009 9780324227130 (international student edition) 9780324275285 (includes text, info trac, and student CD) 9780324275292 9780324275322 |