Dictionary of marketing and advertising

Bibliographic Details
Main Author: Farrah, Joseph (Author)
Format: Book
Published: Kuala Lumpur Golden Books Centre Sdn. Bhd. c1998
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000048359
008 050207s1998
020 |a 9837203269 
090 0 0 |a HF5412  |b .F33 1998 
100 0 |a Farrah, Joseph  |e author 
245 1 0 |a Dictionary of marketing and advertising  |c Joseph Farrah 
260 2 |a Kuala Lumpur  |b Golden Books Centre Sdn. Bhd.  |c c1998 
300 |a 310 p.  |c 23 cm 
650 0 |a Advertising  |v Dictionaries 
650 0 |a Marketing  |v Dictionaries 
999 |a 1000100584  |b Book  |c Reference  |e Gong Badak Campus