Introduction to e-commerce

Bibliographic Details
Main Authors: Rayport, Jeffrey F. (Author), Jaworski, Bernard J. (Author)
Format: Book
Published: New York McGraw-Hill/Irwin c2004
Edition:2nd ed
Series:McGraw-Hill/Irwin series in marketing
Subjects:
Description
Physical Description:xxvii, 516 p. ill. 25 cm
ISBN:0072553472