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0000047706 |
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20221002.0 |
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041017s2004 |
020 |
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|a 1844800253
|
090 |
0 |
0 |
|a HF1416
|b .D66 2004
|
100 |
0 |
|
|a Doole, Isobel ,
|d 1954- ,
|e author
|
245 |
1 |
0 |
|a International marketing strategy :
|b analysis, development and implementation
|c Isobel Doole and Robion Lowe
|
250 |
|
|
|a 4th ed
|
260 |
2 |
|
|a London :
|b Thomson ,
|c c2004
|
300 |
|
|
|a xxi, 445 p. :
|b ill. ;
|c 28 cm.
|
504 |
|
|
|a Includes bibliographical references and index
|
650 |
|
0 |
|a Export marketing
|x Management
|
650 |
|
0 |
|a Export marketing
|x Management
|v Case studies
|
700 |
1 |
|
|a Lowe, Robin ,
|d 1945- ,
|e author
|
999 |
|
|
|a 1000099914
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|