APA (7th ed.) Citation

Backman, M. ., & Butler, C. (2004). Big in Asia: 25 strategies for business success (Revised and updated.). Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Backman, Michael , and Charlotte Butler. Big in Asia: 25 Strategies for Business Success. Revised and updated. Houndmills, Basingstoke, Hampshire: Palgrave Macmillan, 2004.

MLA (9th ed.) Citation

Backman, Michael , and Charlotte Butler. Big in Asia: 25 Strategies for Business Success. Revised and updated. Palgrave Macmillan, 2004.