Marketing : best practices

Bibliographic Details
Main Author: Ab. Aziz Latif , 1955- (Author)
Format: Book
Published: Singapore : Thomson , c2003
Subjects:

MARC

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090 0 0 |a HF5415   |b .M27412 2003 
245 0 0 |a Marketing :   |b best practices   |c Ab. Aziz Latif ... [et al.] 
260 2 |a Singapore :   |b Thomson ,   |c c2003 
300 |a xii, 596 p. :   |b ill. ;   |c 28 cm. 
500 |a Adapted from Marketing: best practices, 2nd ed. by K. Douglas Hoffman ... [et al.]--verso t.p. 
504 |a Includes bibliographical references 
650 0 |a Marketing 
700 0 |a Ab. Aziz Latif ,   |d 1955- ,   |e author 
999 |a 1000099753   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus