101 marketing strategies for accounting, law, consulting and professional services firms

Bibliographic Details
Main Author: Waugh, Troy (Author)
Format: Book
Published: Hoboken, NJ : John Wiley , c2004
Subjects:

MARC

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100 0 |a Waugh, Troy ,   |e author 
245 1 0 |a 101 marketing strategies for accounting, law, consulting and professional services firms   |c Troy Waugh 
260 2 |a Hoboken, NJ :   |b John Wiley ,   |c c2004 
300 |a xix, 266 p. ;   |c 24 cm. 
504 |a Includes index 
650 0 |a Customer relations   |x Management 
650 0 |a Marketing   |x Decision making 
650 0 |a Strategic planning 
745 0 0 |a One hundred and one marketing strategies for accounting, law, consulting and professional services firms 
999 |a 1000099725   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus