Strategic Asian marketing an essential guide for managers

Bibliographic Details
Main Authors:	Keh, Hean Tat (Author), Chiang, Jeongwen (Author)
Format:	Book
Published:	Singapore Pearson Prentice Hall c2004
Subjects:	Marketing > Asia > Management

MARC


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245	1	0	\|a Strategic Asian marketing \|b an essential guide for managers \|c Hean Tat Keh, Jeongwen Chiang
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300			\|a xvii, 269 p. \|b ill. \|c 24 cm
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700	1		\|a Chiang, Jeongwen \|e author
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