Crainer, S., & Dearlove, D. (2003). The ultimate book of business brands: Insights from the world's 50 greatest brands. Capstone.
Chicago Style (17th ed.) CitationCrainer, Stuart, and Des Dearlove. The Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands. Oxford: Capstone, 2003.
MLA (9th ed.) CitationCrainer, Stuart, and Des Dearlove. The Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands. Capstone, 2003.
Warning: These citations may not always be 100% accurate.