International marketing

Bibliographic Details
Main Authors: Czinkota, Michael R. (Author), Ronkainen, Ilkka A. (Author)
Format: Book
Published: Fort Worth, Tex. Harcourt College Publishers c2002
Edition:2002 update
Subjects:
Description
Physical Description:xxiii, 815, [25] p. ill. 28 cm
ISBN:0030330963