Developing new banking products : a manager's guide

Bibliographic Details
Main Authors: Reidenbach, R. Eric (Author), Grubbs, M. Ray (Author)
Format: Book
Published: Englewood Cliffs, NJ : Prentice-Hall , c1987
Subjects:
Description
Physical Description:xii, 206 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references and index
ISBN:0132046032