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00000cam a2200000 7i4500 |
| 001 |
0000043470 |
| 005 |
20190425093000.0 |
| 008 |
030617s1990 |
| 020 |
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|a 0434922021
|
| 090 |
0 |
0 |
|a HG186.G7
|b M33 1990
|
| 245 |
0 |
0 |
|a Marketing financial services
|c edited by Christine Ennew, Trevor Watkins, Mike Wright
|
| 260 |
2 |
|
|a Jordan Hill, Oxford :
|b Heinemann Professional ,
|c 1990
|
| 300 |
|
|
|a xvii, 244 p. :
|b ill. ;
|c 24 cm.
|
| 440 |
0 |
4 |
|a The marketing series
|
| 500 |
|
|
|a "Published on behalf of the Chartered Institute of Marketing."
|
| 504 |
|
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|a Includes bibliographical references (p. 236-242) and index
|
| 650 |
|
0 |
|a Advertising
|x Financial services industry
|z Great Britain
|
| 650 |
|
0 |
|a Bank marketing
|z Great Britain
|
| 650 |
|
0 |
|a Financial services industry
|z Great Britain
|
| 700 |
1 |
|
|a Ennew, Christine ,
|e author
|
| 700 |
1 |
|
|a Watkins, Trevor ,
|e author
|
| 700 |
1 |
|
|a Wright, Mike ,
|d 1952- ,
|e author
|
| 710 |
2 |
1 |
|a Chartered Institute of Marketing
|
| 999 |
|
|
|a 1000013824
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000013825
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|