APA (7th ed.) Citation

Nicholl, D. S. (1978). Advertising: Its purpose, principles and practice (2nd ed.). Macdonald and Evans.

Chicago Style (17th ed.) Citation

Nicholl, David Shelley. Advertising: Its Purpose, Principles and Practice. 2nd ed. Plymouth: Macdonald and Evans, 1978.

MLA (9th ed.) Citation

Nicholl, David Shelley. Advertising: Its Purpose, Principles and Practice. 2nd ed. Macdonald and Evans, 1978.

Warning: These citations may not always be 100% accurate.