Retail fashion promotion and advertising

Bibliographic Details
Main Authors: Drake, Mary Frances (Author), Greenwald, Herbert 1912- (Author), Spoone, Janice Harrison (Author)
Format: Book
Published: New York Toronto Macmillan Maxwell Macmillan Canada c1992
Subjects:
Description
Physical Description:xiii, 354 p. ill. (some col.) 25 cm
ISBN:0023300299