Advertising principles and practice
| Main Authors: | , , |
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| Format: | Book |
| Published: |
Englewood Cliffs, NJ
Prentice-Hall
c1992
|
| Edition: | 2nd ed |
| Subjects: |
| Physical Description: | 1 v. (various pagings) ill. (some col.) 28 cm. |
|---|---|
| ISBN: | 0130162051 |