Advertising

Bibliographic Details
Main Author:	Bolen, William H. 1943- (Author)
Format:	Book
Published:	New York John Wiley c1984
Edition:	2nd ed
Subjects:	Advertising Advertising > United States

Description
Physical Description:	xvi, 649 p., [8] p. of plates ill. (some col.) 24 cm
ISBN:	0471863483

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