International marketing strategy : analysis, development and implementation

Bibliographic Details
Main Authors:	Doole, Isobel , 1954- (Author), Lowe, Robin , 1945- (Author)
Format:	Book
Published:	London : Thomson Learning , c2001
Edition:	3rd ed
Subjects:	Export marketing > Management Export marketing > Management > Case studies

International marketing strategy : analysis, development and implementation by Doole, Isobel , 1954-, Lowe, Robin , 1945-

Published 2004