International marketing strategy 2001-2002

Bibliographic Details
Main Authors: Carter, Steve (Author), Fifield, Paul (Author), Lewis, Keith (Author)
Corporate Author: Chartered Institute of Marketing
Format: Book
Published: Oxford : Butterworth-Heinemann , 2001
Subjects:

MARC

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090 0 0 |a HF1416   |b .C278 2001 
100 0 |a Carter, Steve ,   |e author 
245 1 0 |a International marketing strategy 2001-2002   |c Steve Carter, Paul Fifield and Keith Lewis 
260 2 |a Oxford :   |b Butterworth-Heinemann ,   |c 2001 
300 |a vi, 234 p. :   |b ill. ;   |c 30 cm. 
500 |a "2001 postgraduate diploma syllabus"--cover 
504 |a Includes bibliographical references (p. 231) and index 
650 0 |a Export marketing 
650 0 |a Export marketing   |x Outlines, syllabi, etc. 
700 1 |a Fifield, Paul ,   |e author 
700 1 |a Lewis, Keith ,   |e author 
710 2 1 |a Chartered Institute of Marketing 
999 |a 1000095104   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus