International marketing strategy 2001-2002

Bibliographic Details
Main Authors: Carter, Steve (Author), Fifield, Paul (Author), Lewis, Keith (Author)
Corporate Author: Chartered Institute of Marketing
Format: Book
Published: Oxford : Butterworth-Heinemann , 2001
Subjects:
Description
Item Description:"2001 postgraduate diploma syllabus"--cover
Physical Description:vi, 234 p. : ill. ; 30 cm.
Bibliography:Includes bibliographical references (p. 231) and index
ISBN:0750653124