Understanding business marketing and purchasing : an interaction approach
| Main Author: | |
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| Format: | Book |
| Published: |
London :
Thomson Learning ,
c2002
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| Edition: | 3rd ed |
| Subjects: |
| Physical Description: | xiv, 488 p. ; 25 cm. |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 1861527691 |