APA (7th ed.) Citation

Wood, M. B. (2002). The marketing plan: A handbook. Prentice Hall.

Chicago Style (17th ed.) Citation

Wood, Marian Burk. The Marketing Plan: A Handbook. Upper Saddle River, NJ: Prentice Hall, 2002.

MLA (9th ed.) Citation

Wood, Marian Burk. The Marketing Plan: A Handbook. Prentice Hall, 2002.

Warning: These citations may not always be 100% accurate.