Advertising principles & practice

Bibliographic Details
Main Authors:	Wells, William 1926- (Author), Burnett, John 1944- (Author), Moriarty, Sandra E. (Sandra Ernst) (Author)
Format:	Book
Language:	English
Published:	Upper Saddle River, NJ Pearson/Prentice Hall c2006
Edition:	7th ed
Subjects:	Advertising

Advertising principles & practice by Wells, William 1926-, Burnett, John 1944-, Moriarty, Sandra E. (Sandra Ernst)

Published 1998