Advertising principles & practice

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Advertising principles & practice

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Bibliographic Details
Main Authors:	Wells, William 1926- (Author), Burnett, John 1944- (Author), Moriarty, Sandra E. (Sandra Ernst) (Author)
Format:	Book
Language:	English
Published:	Upper Saddle River, NJ Pearson/Prentice Hall c2006
Edition:	7th ed
Subjects:	Advertising

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