APA (7th ed.) Citation

Cravens, D. W., Merrilees, W. J., & Walker, R. (2000). Strategic marketing management for the Pacific region. McGraw-Hill.

Chicago Style (17th ed.) Citation

Cravens, David W., W. J. Merrilees, and Rhett Walker. Strategic Marketing Management for the Pacific Region. Sydney: McGraw-Hill, 2000.

MLA (9th ed.) Citation

Cravens, David W., et al. Strategic Marketing Management for the Pacific Region. McGraw-Hill, 2000.