Marketing : principles & perspectives

QR Code

Marketing : principles & perspectives

Bibliographic Details
Main Authors:	Bearden, William O. , 1945- (Author), Ingram, Thomas N. (Author), LaForge, Raymond W. (Author)
Format:	Book
Published:	New York : Irwin/McGraw-Hill , c2001
Edition:	3rd ed
Series:	The Irwin/McGraw-Hill series in marketing
Subjects:	Marketing > United States

Similar Items

Marketing strategy and plans
by: Luck, David Johnston, et al.
Published: (1985)

Analysis for marketing planning
by: Lehmann, Donald R., et al.
Published: (2008)

Boomer marketing selling to a recession resistant market
by: Chaston, Ian
Published: (2009)

Cases and classics in marketing management
by: Gaedeke, Ralph M., et al.
Published: (1986)

Marketing mistakes
by: Hartley, Sue E.
Published: (1995)

Boomer marketing [electronic resource] selling to a recession resistant market
by: Chaston, Ian
Published: (2009)

The McGraw-Hill 36-hour marketing course
by: Seglin, Jeffrey L. 1956-
Published: (1990)

Marketing for nonprofit organizations
by: Kotler, Philip
Published: (1982)

Marketing mistakes and successes
by: Hartley, Robert F.
Published: (2004)

Total quality marketing the key to regaining market shares
by: Reddy, Allan C.
Published: (1994)

Business in action : an introduction to business
by: Burke, Ronald S., et al.
Published: (1984)

Consumer behavior implications for marketing strategy
by: Hawkins, Del I., et al.
Published: (1989)

Consumer behavior implications for marketing strategy
by: Hawkins, Del I., et al.
Published: (1986)

Strategic marketing for nonprofit organizations
by: Kotler, Philip, et al.
Published: (1987)

Marketing
by: Iron, K. W. N. (Ken W.N.)
Published: (1991)

Principles of marketing an Asian perspective
by: Kotler, Philip, et al.
Published: (2005)

Marketing on the Internet principles of online marketing
by: Strauss, Judy, et al.
Published: (1999)

Principles of marketing
by: Lusch, Robert F., et al.
Published: (1987)

Advertising, sales, and marketing [electronic resource] [an all-in-one guide to navigating towards a new career]
by: Mondschein, Ken
Published: (2009)

Marketing concepts and strategies
by: Pride, William M., et al.
Published: (2006)

Marketing concepts and strategies
by: Pride, William M., et al.
Published: (1989)

Principles of marketing
by: Kinnear, Thomas C. , 1943-, et al.
Published: (1986)

Principles of marketing
by: Kinnear, Thomas C. , 1943-, et al.
Published: (1983)

Marketing : basic concepts and decisions
by: Pride, William M., et al.
Published: (1985)

Marketing : basic concepts and decisions
by: Pride, William M., et al.
Published: (1987)

Marketing your services a step-by-step guide for small businesses and professionals
by: Putman, Anthony O. 1945-
Published: (1990)

Marketing
by: Berkowitz, Eric N., et al.
Published: (1989)

Marketing
by: Berkowitz, Eric N., et al.
Published: (1989)

Principles of marketing a global perspective
by: Kotler, Philip, et al.
Published: (2009)

Foundations of marketing
by: Pride, William M., et al.
Published: (2007)

Consumer behavior building marketing strategy
by: Hawkins, Del I., et al.
Published: (2001)

Consumer behavior building marketing strategy
by: Hawkins, Del I., et al.
Published: (1997)

Consumer behavior building marketing strategy
by: Hawkins, Del I., et al.
Published: (2007)

Consumer behavior building marketing strategy
by: Hawkins, Del I., et al.

Marketing
by: Berkowitz, Eric N.
Published: (1992)

Marketing
by: Berkowitz, Eric N.
Published: (2000)

Marketing principles and strategies
by: Schewe, Charles D. 1942-
Published: (1987)

Practical marketing an Asian perspective
by: Wee, Chow Hou
Published: (1997)

Modern marketing principles and practice
by: Fox, Edward J., et al.
Published: (1978)

Marketing research text with cases
by: Barker, Raymond F.
Published: (1983)