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| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000038863 |
| 005 |
20070821.0 |
| 008 |
021119n |
| 020 |
|
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|a 0324022034 ,
|c (hb.)
|
| 020 |
|
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|a 0324072651
|
| 090 |
0 |
0 |
|a HF5415.13
|b .C95 2001
|
| 100 |
0 |
|
|a Czinkota, Michael R. ,
|e author
|
| 245 |
0 |
0 |
|a Marketing management
|c Michael R. Czinkota, Masaaki Kotabe
|
| 250 |
|
|
|a 2nd ed.
|
| 260 |
2 |
|
|a Cincinnati, Ohio :
|b South-Western College Publishing ,
|c c2001
|
| 300 |
|
|
|a xxv, 598 p. :
|b ill. ; ;
|c 29 cm.
|
| 504 |
|
|
|a Includes index
|
| 650 |
|
0 |
|a Marketing
|x Management
|
| 650 |
|
0 |
|a Marketing
|x Management
|v Case studies
|
| 700 |
0 |
|
|a Kotabe, Masaaki ,
|e author
|
| 999 |
|
|
|a 1000084985
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|