APA (7th ed.) Citation

Czinkota, M. R., & Kotabe, M. (2001). Marketing management (2nd ed.). South-Western College Publishing.

Chicago Style (17th ed.) Citation

Czinkota, Michael R., and Masaaki Kotabe. Marketing Management. 2nd ed. Cincinnati, Ohio: South-Western College Publishing, 2001.

MLA (9th ed.) Citation

Czinkota, Michael R., and Masaaki Kotabe. Marketing Management. 2nd ed. South-Western College Publishing, 2001.