Designing interactive strategy : from value chain to value constellation

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Designing interactive strategy : from value chain to value constellation

Bibliographic Details
Main Authors:	Normann, Richard , 1943- (Author), Ramirez, Rafael (Author)
Format:	Book
Published:	Chichester, West Sussex, England : John Wiley , c1994
Subjects:	Industrial management Production management Strategic planning Strategic planning > Case studies Value

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