Designing interactive strategy : from value chain to value constellation

Bibliographic Details
Main Authors: Normann, Richard , 1943- (Author), Ramirez, Rafael (Author)
Format: Book
Published: Chichester, West Sussex, England : John Wiley , c1994
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000038682
005 20180611093000.0
008 021119n
020 |a 0471986070 
090 0 0 |a HD30.28   |b .N67 1994 
100 0 |a Normann, Richard ,   |d 1943- ,   |e author 
245 0 0 |a Designing interactive strategy :   |b from value chain to value constellation   |c Richard Normann and Rafael Ramirez 
260 2 |a Chichester, West Sussex, England :   |b John Wiley ,   |c c1994 
300 |a xxi, 159 p. ; ;   |c 23 cm. 
504 |a Includes bibliographical references (p. 150-151) and index 
650 0 |a Industrial management 
650 0 |a Production management 
650 0 |a Strategic planning 
650 0 |a Strategic planning   |v Case studies 
650 0 |a Value 
700 0 |a Ramirez, Rafael ,   |e author 
999 |a 1000084395   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus