Designing interactive strategy : from value chain to value constellation

Bibliographic Details
Main Authors: Normann, Richard , 1943- (Author), Ramirez, Rafael (Author)
Format: Book
Published: Chichester, West Sussex, England : John Wiley , c1994
Subjects:
Description
Physical Description:xxi, 159 p. ; ; 23 cm.
Bibliography:Includes bibliographical references (p. 150-151) and index
ISBN:0471986070