The Asian marketing casebook
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Singapore
Prentice-Hall
c1999
|
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000038664 | ||
| 020 | |a 0137955502 | ||
| 090 | 0 | 0 | |a HF5415.12.A8 |b C35 1999 |
| 100 | 0 | |a Capon, Neol |d 1937- |e author | |
| 245 | 1 | 4 | |a The Asian marketing casebook |c Noel Capon, Wilfried R. Vanhonacker |
| 260 | 2 | |a Singapore |b Prentice-Hall |c c1999 | |
| 300 | |a xxvi, 958 p. |b ill. |c 24 cm | ||
| 650 | 0 | |a Marketing |z Asia |v Case studies | |
| 700 | 0 | |a Vanhonacker, Wilfried R. |e author | |
| 999 | |a 1000083325 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||