Principles of marketing
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Harlow, England :
Prentice-Hall ,
c2000
|
| Edition: | 2nd ed |
| Subjects: |
| Physical Description: | xx, 1079 p. ; 27 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0273644440 |