Marketing management

Bibliographic Details
Main Author: Kotler, Philip (Author)
Format: Book
Published: Upper Saddle River, N.J. : Prentice Hall , c2000
Edition:Millennium ed
Series:The Prentice Hall international series in marketing
Subjects:

MARC

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245 0 0 |a Marketing management   |c Philip Kotler 
250 |a Millennium ed 
260 2 |a Upper Saddle River, N.J. :   |b Prentice Hall ,   |c c2000 
300 |a xxxii, 718, [32] p. : ill. ;   |c 27 cm. 
440 0 4 |a The Prentice Hall international series in marketing 
504 |a Includes bibliographical references and index 
650 0 |a Marketing   |x Management 
999 |a 1000085183   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus