Marketing leadership in hospitality : foundations and practices

Bibliographic Details
Main Authors: Lewis, Robert C. , 1930- (Author), Chambers, Richard E. [ (Richard Everett)] , 1956- (Author)
Format: Book
Published: New York : John Wiley , c2000
Edition:3rd ed.
Subjects:

MARC

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100 0 |a Lewis, Robert C. ,   |d 1930- ,   |e author 
245 0 0 |a Marketing leadership in hospitality :   |b foundations and practices   |c Robert C. Lewis, Richard E. Chambers 
250 |a 3rd ed. 
260 2 |a New York :   |b John Wiley ,   |c c2000 
300 |a xxi, 923 p. : ill. ; ;   |c 25 cm. 
504 |a Includes bibliographical references and index 
650 0 |a Hospitality industry   |x Marketing 
700 0 |a Chambers, Richard E. [  |q (Richard Everett)] ,   |d 1956- ,   |e author 
999 |a 1000084107   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus