Consumer behavior

Consumer behavior

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Bibliographic Details
Main Authors: Schiffman, Leon G. (Author), Kanuk, Leslie Lazar (Author)
Format: Book
Published: Upper Saddle River, NJ Prentice-Hall c2000
Edition:7th ed.
Subjects:
Consumer behavior
Motivation research (Marketing)
Description
Physical Description:xiii, 469 p. ; 27 cm.
ISBN:0130841293

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