Consumer behavior

Bibliographic Details
Main Authors: Mowen, John C. (Author), Minor, Michael (Author)
Format: Book
Published: Upper Saddle River, NJ : Prentice-Hall , c1998
Edition:5th ed.
Subjects:

MARC

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090 0 0 |a HF5415.32   |b .M68 1998 
100 0 |a Mowen, John C. ,   |e author 
245 0 0 |a Consumer behavior   |c John C. Mowen, Michael Minor 
250 |a 5th ed. 
260 2 |a Upper Saddle River, NJ :   |b Prentice-Hall ,   |c c1998 
300 |a xxi, 696 p. :   |b ill. ; ;   |c 26 cm. 
504 |a Includes index 
650 0 |a Consumer behavior 
650 0 |a Consumers   |z United States 
700 0 |a Minor, Michael ,   |e author 
999 |a 1000082850   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus