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060523s2006 nyu eng |
| 020 |
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|a 0072961449 (alk. paper)
|
| 090 |
0 |
0 |
|a HF5415.153
|b .C72 2006
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| 100 |
1 |
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|a Crawford, C. Merle [
|q (Charles Merle)] ,
|d 1924-2012 ,
|e author
|
| 245 |
1 |
0 |
|a New products management
|c Merle Crawford, Anthony Di Benedetto
|
| 250 |
|
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|a 8th ed
|
| 260 |
|
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|a New York :
|b McGraw-Hill/Irwin ,
|c c2006
|
| 300 |
|
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|a xx, 540 p. :
|b ill. ;
|c 24 cm.
|
| 440 |
|
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|a McGraw-Hill/Irwin series in marketing
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
|
0 |
|a New products
|x Management
|
| 700 |
1 |
|
|a Di Benedetto, C. Anthony ,
|e author
|
| 856 |
4 |
1 |
|3 Table of contents only
|u http://www.loc.gov/catdir/enhancements/fy0618/2004057947-t.html
|
| 856 |
4 |
2 |
|3 Publisher description
|u http://www.loc.gov/catdir/enhancements/fy0618/2004057947-d.html
|
| 999 |
|
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|a 1000106300
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|