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| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000037013 |
| 005 |
20070821093000.0 |
| 008 |
021119n |
| 020 |
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|a 0471835765 ,
|c (hb.)
|
| 090 |
0 |
0 |
|a HD69.B7
|b T45 2000
|
| 100 |
0 |
|
|a Temporal, Paul ,
|e author
|
| 245 |
0 |
0 |
|a Branding in Asia :
|b the creation, development, and management of Asian brands for the global market
|c Paul Temporal
|
| 260 |
2 |
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|a Singapore :
|b John Wiley ,
|c c2000
|
| 300 |
|
|
|a ix, 261 p. :
|b ill. ; ;
|c 24 cm.
|
| 504 |
|
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|a Includes index
|
| 650 |
|
0 |
|a Brand name products
|x Case studies
|
| 650 |
|
0 |
|a Competition, International
|x Case studies
|
| 650 |
|
0 |
|a Marketing
|v Case studies
|
| 999 |
|
|
|a 1000081523
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|