APA (7th ed.) Citation

Smith, P., Berry, C., & Pulford, A. (1999). Strategic marketing communications: A ways to build and integrate communications (Revised ed.). Kogan Page.

Chicago Style (17th ed.) Citation

Smith, Paul, Chris Berry, and Alan Pulford. Strategic Marketing Communications: A Ways to Build and Integrate Communications. Revised ed. London: Kogan Page, 1999.

MLA (9th ed.) Citation

Smith, Paul, et al. Strategic Marketing Communications: A Ways to Build and Integrate Communications. Revised ed. Kogan Page, 1999.